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Faculty Profile

NameSANTHI V
DesignationPROFESSOR & HOD
DepartmentMASTER OF BUSNIESS ADMINISTRATION
Official Email[email protected]

Degree Specialization Institute University YoP
B.ComCommerceSDNB VAISHNAVA COLLEGE CHENNAIMadras Univerisity1986
M.ComCommerceVELLALAR COLLEGE, ERODEBharathiar University, Coimbatore1989
B.EdCommerceMADRAS UNIVERSITYMadras Univerisity1991
M.PhilCommerceMADURAI KAMARAJ UNIVERSITYMadurai Kamarajar University, Madurai1996
PGDCAComputer ApplicationALAGAPPA UNIVERSITY Others2003
Ph.DCommerceBHARATHIAR UNIVERSITYBharathiar University, Coimbatore2008
MBAManagementPERIYAR UNIVERSITY Periyar University, Salem2010

S.No Patent Title Filing Date Status
1ANALYSIS OF THE IMPLEMENTATION OF NEW STRATEGIES IN BUSINESS ANALYTICS SYSTEMS29-11-2024Published

S.No Details
1Amrutha Sasidharan, Santhi Venkatakrishnan, INVESTIGATING CUSTOMER'S ACCEPTANCE INTENTION TOWARDS GREEN BANKING SERVICES: A GATEWAY TOWARDS SUSTAINABLE BANKING , ?Gheorghe Asachi? Technical University of Iasi, Romania, Vol: 23, Issue:11, November, 2024
2V Santhi, L Nanda Gopal, Consumer Satisfaction in the Digital Age: A Study of Zomato?s Impact on Dining Experiences at Coimbatore City, HuSS: International Journal of Research in Humanities and Social Sciences, Vol: 11, Issue:1, 2349-4778 , August, 2024
3Amrutha Sasidharan, Santhi Venkatakrishnan, INVESTIGATING CUSTOMER'S ACCEPTANCE INTENTION TOWARDS GREEN BANKING SERVICES: A GATEWAY TOWARDS SUSTAINABLE BANKING, Environmental Engineering and Management Journal, Vol: 23, Issue:11, 1582-9596, November, 2024
4Mrs.S.Amrutha , CUSTOMERS INTENTION TO ADOPT SUSTAINABLE BANKING SERVICES BASED ON THE GREEN DEVELOPMENT IN CHENNAI, Journal of Environmental Protection and Ecology, Vol: 25, Issue:3, 1311-5065, May, 2024
5Mrs.S.Amrutha , Intension to Use Mobile Banking: An Integration of Theory of Planned Behaviour (TPB), KSII TRANSACTIONS ON INTERNET AND INFORMATION SYSTEMS, Vol: 18, Issue:4, 1976-7277, April, 2024
6Vishnupriya Selvaraj and Santhi Venkatakrishnan, Role of Information Systems in Effective Management of Human Resources during the COVID-19 Pandemic, MDPI, Vol: 11, Issue:12, 2079-8954, December, 2023
7V Santhi, K P Radhika, An Empirical Investigation of the Rural-Urban Divide of Health Parameters in Tamil Nadu, HuSS: International Journal of Research in Humanities and Social Sciences, Vol: 10, Issue:1, 2349-4778, June, 2023
8Firdaus Bashir, Santhi Venkatakrishnan, The impact of human resource management practices on affective commitment: An empirical study in micro, small and medium enterprises using partial least squares structural equation modelling, South African Journal of Business Management, Vol: 53, Issue:1, August, 2022
9Mrs. Firdaus Bashir and Dr. Santhi V, IMPACT OF EMPLOYEE TRAINING ON THE ENVIRONMENTAL PERFORMANCE: AN EMPIRICAL EVIDENCE FROM MICRO, SMALL AND MEDIUM ENTERPRISES, Journal of Environmental Protection and Ecology, Vol: 23, Issue:4, 1311-5065, July, 2022
10Vishnu Priya . S , HR Analytics- A Comparative Study on HRM Strategies, PERIODICO di MINERALOGIA, Vol: 91, Issue:4, 0369-8963, August, 2022
11V Gnani Dharmaja, J Ganesh, V Santhi, Collision of Green Employee Engagement and Green Human Resource Management in Employee?s Productivity, HuSS: International Journal of Research in Humanities and Social Sciences, Vol: 8, Issue:1, 2349-8900, June, 2021
12V Santhi, A study on Customer Satisfaction of Public Sector Bank?s Mobile Application with reference to Coimbatore City, Proceedings of the First International Conference on Combinatorial and Optimization, December, 2021
13Vishnu Priya . S , A Study on analyzing the conceptual relationship between Human resource Management and Human resource Analytics, IJCRT, Vol: 9, Issue:11, 2021
14Dr.Santhi V and Mrs. Firdaus Bashir, Electric Vehicle Revolution : What's Driving It?, National Journal of Technology, Vol: 17, Issue:2, 2021
15VISHNU PRIYA S, Dr. V. SANTHI , A Systematic Review on The Relationship Between Organizational Sustainability, HR Analytics, And Organizational Culture, Tierärztliche Praxis, Vol: 40, Issue:40, 2020
16S Revathy, V Santhi, Impact of Capital Structure on Profitability of Manufacturing Companies in India, Int J Adv Engg Tech/, Vol: 7, Issue:1, 0976-3945, March, 2016
17VISHNU PRIYA SELVARAJ, V Santhi, A Study on Hr Analytics Adoption Level of Human Resource Management Practices in Select Information Technology Companies-Descriptive Study, Research Square,
18Mrs S Vishnu Priya, Dr V Santhi , A study on the human resource practices followed by HR professionals after covid-19, National journal of Technology, Vol: 17, Issue:4,
19Firdaus Bashir , Employee Remuneration and the Principle of Fairness, INTERNATIONAL RESEARCH JOURNAL OF HUMANITIES AND INTERDISCIPLINARY STUDIES, Vol: 2, Issue:12,